The new V8 unveiled in front of clients and VIP guests.
[dropcap]F[/dropcap]errari’s latest mid-engine V8 supercar, the 488 GTB, was unveiled this evening at an exclusive star-studded event with nearly one thousand guests in attendance during the launch.
High profile guests included Donna Air, Mary Charteris and Jade Parfitt, as well as stars of Made in Chelsea, singer-songwriter John Newman and many others. VIPs joined selected press and Ferrari’s exclusive client list amid a red themed soiree at the Old Sorting Office, Holborn. But the real star of the event was the Ferrari 488 GTB with a spectacular show.
A new chapter in the history of cars
At its official debut at the Geneva Motor Show, the 488 GTB was, without a shadow of a doubt, one of the biggest draws, with thousands of visitors thronging to admire it, photograph it and bombard staff with questions until the event closed.
The Ferrari 488 GTB sets a new benchmark for the sports car sector. Forty years on from the launch of Ferrari’s iconic first-ever mid-rear-engined V8 berlinetta, the 308 GTB, the Ferrari 488 GTB opens a new chapter in the history of cars with this particular architecture.
Credit for this achievement must go to the Ferrari 488 GTB’s revolutionary proprietary solutions which deliver a car at the top of its class in terms of power output (670 cv) with engine and response times of just 0.8 and 0.06 seconds respectively. Sophisticated dynamic vehicle controls make this performance completely controllable even on the limit by drivers of all abilities, resulting in the unique driving pleasure that only a Ferrari can deliver.
Ferrari drew extensively on its experience in both Formula One and endurance racing, bringing to the road the technology that delivered victory in two editions of the 24 Hours of Le Mans and the title in the WEC (World Endurance Championship). Also pivotal was the XX programme in which Ferrari’s technicians have developed a unique knowledge of the dynamic behaviour of extreme cars driven by non-professional drivers.
The 488 in the car’s moniker indicates the engine’s unitary displacement, while the GTB stands for Gran Turismo Berlinetta, a reference to its deep roots in Ferrari history.
Extreme power was a requisite for the car and is delivered by the new 3902 cc turbo engine coupled to a seven-gear F1 dual-clutch gearbox featuring Variable Boost Management which optimally distributes torque (a maximum 760 Nm in seventh gear). The Ferrari 488 GTB guarantees exuberant performance that is absolutely exploitable to the fullest regardless of driving conditions and is accompanied by a deep, seductive soundtrack, the signature of all Ferrari engines.
The Ferrari 488 GTB’s revolutionary aerodynamics incorporate patented solutions, such as the blown rear spoiler, as well as innovative features like the 458 GT-derived aerodynamic underbody with vortex generators. The result is a new efficiency record for a Ferrari (E=1.67). Downforce increases to 325 kg at 250 km/h, thanks in part to active aerodynamic devices which reduce drag whilst simultaneously generating downforce when required.
The Ferrari 488 GTB’s dynamic vehicle controls have also been further evolved. It sports a new version of the Side Slip Control System (SSC2) which, aside from just integrating with the car’s F1-Trac and E-Diff, now also controls the active dampers. This renders the Ferrari 488 GTB’s dynamic behaviour during complex manoeuvres even flatter and more stable, so that less expert drivers can enjoy its potential to the fullest, resulting in an extremely thrilling driving experience.
Designed by the Ferrari Styling Centre, the Ferrari 488 GTB’s sculptural forms are completely new. They accentuate the car’s sportiness yet retain the classically clean, pure lines typical of Ferrari’s legendary styling. The seamless interweaving of form and function is clear in every detail, in fact. Certain design elements also draw on styling cues from the past, not least the 308 GTB-inspired scalloped flanks.
The Ferrari 488 GTB makes its debut in a new Rosso Corsa Met livery with black and red technical fabric cabin trim, and in a Grigio Ferro Met livery with black and Beige Tradizione leather interior trim.
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