[dropcap]2[/dropcap]014, a new sales record in its history. With 2,530 cars delivered to customers, the company achieved a new milestone in terms of sales, brand and product.
Lamborghini has announced production of an exclusive new special series, the Aventador LP 700-4 Pirelli Edition, created to celebrate the long and ongoing history of collaboration with prestigious Italian tire manufacturer Pirelli. The partnership began back in1963, the year the House of the Raging Bull was established, and since then all Lamborghini cars have been equipped with Pirelli tires. The two firms share not only their Italian origins but also, and above all, a constant quest for technological innovation.
“In 2014, Lamborghini delivered a very satisfying performance, confirming again the strength of our brand, product and commercial strategy,” said Stephan Winkelmann, President and CEO of Automobili Lamborghini S.p.A. With 130 dealers serving 48 countries, in 2014 worldwide deliveries to customers increased from 2,121 to 2,530 units. This represents a sales growth of 19% compared to the previous year. We increased sales in all our major regions”, continued Winkelmann. Our biggest markets are the USA and Greater China. They are followed by the Middle East, UK, Japan and Germany which each registered significant growth in 2014.”
The special Series Lamborghini Aventador LP 700-4 Pirelli Edition celebrates the historical collaboration between the two brands.
The new Aventador Pirelli Edition, available in Coupé and Roadster versions, will be produced in a special series and is available to order now from dealers, for delivery early summer 2015.
The super sports car maintains all its unique technical features, first and foremost the carbon fiber monocoque, the V12 engine, pushrod suspensions and the permanent all-wheel drive, which underlie the Aventador’s global success. The special Pirelli series is enhanced by exclusive equipment specifically designed by the Lamborghini Centro Stile.
The exterior sports a two-tone color scheme in two options. The first is matteblack for the roof, the pillars, the rearview mirrors, the engine hood, and the front, rear, side and moving air in takes, in contrast with six glossy finishes for the rest of the body (Giallo Spica, Rosso Mars, Bianco Isis, Nero Aldebaran, Grigio Liqueo, and Grigio Ater). The second option is glossy black for the upper parts of the car and the air intakes, in contrast with four matte finishes for the rest of the exterior (Bianco Canopus, Nero Nemesis, Grigio Adamas, and Grigio Titans).
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